The media got a tour of Mays Field yesterday and noticed the Giants had taken down all the Bonds-related paraphenalia. No “Bonds Squad.” No “Road to History.” No “756.” No home-run counter. No surprises here. Remember my suggestion last month that the Giants stop pussyfooting and come out with this marketing campaign:

As Scott Ostler points out this morning, the kiss-off cuts both ways. Bonds didn’t help himself by opting out of the All-Star festivities or taking a pass on the last month of the season. Call it a mutual cynicism society: the Giants exploited every last ounce of Barry’s star power, and Barry cared just enough to fulfill the terms of his contract. Last year feels like a bad one-night stand during which there was much grunting and thrashing then come the morning, both parties had a look at each other and quickly called for taxis.
And now we have this morning-after mouthwash (“All Non-Bonds, All Season”), a lot of handwaving to distract the less-than-die-hard fans from what could be an historically bad Giants team. Step back from it all and it gives new life to the dulled mantra, “It’s a business.” Oh brother, is it ever.
Which leads to this question: Why bother? Why keep paying for the cynicism, the tin-ear marketing, the questionable management decisions? Yes, I re-upped my season tickets. Of course I did. If the San Jose Giants were 20 minutes away, I might redirect some of my baseball dollars in that direction, but alas, the ‘Hose is a bit far to satisfy my jones. Besides, I’m spoiled; I don’t want A-ball follies, I want the best, even if my home team is the worst of the best for a few years.
Also a confession: as much as I cringe at the Giants’ marketing lameness, I want it to succeed. I want 40,000 people in the park with me. I don’t pine for the days of 8,000 die-hards shivering in a semi-circle while the rest of the stadium sits echoing and empty. It would be nice if the team could attract 40,000 people a game who turned off their cell phones, refused to do the Wave, and understood the balk rule, but that’s a fantasy — especially in this market with its geographic transplants, hipsters, expense accounters, and various cultural distractions. So if the marketeers think “Gamers” is the way to go, so be it. Doesn’t mean I can’t make incessant fun of it, of course.
If I were a shareholder of SF Giants Corp. — and in a way, I am — would I be calling for immediate and extreme management turnover? A commenter recently said I should be front and center in a campaign for Paul DePodesta.
If Magowan decides tomorrow to replaces Sabes with DePo, I certainly won’t complain. But I wonder how much of the post-Jeff Kent Strategy — i.e., Barry and the Seven Veteran-Savvy Dwarves — and the biggest recent blunder, the Barry Zito contract, were mandated from on high. Getting rid of Sabean might not get rid of the problem, which is that ownership’s hyper-sensitivity to image seems to sway personnel decisions. (And which might prevent an independent thinker like DePo from signing on.)
But now with the blessing to rebuild (Magowan finally admitted yesterday fans need to have patience), I’m curious to see how Sabes plays out the year, giving young guys chances, trying to get value back for expensive veterans as he did for Matt Morris. The marketing clap-trap is distracting, but I see some recent movement toward the good, including a very strong draft and the willingness to spend money on guys like Lincecum and Villalona. (I noted a few other positives here.)
Is that pollyanna-ish? Would getting Paul DePodesta — or anyone other than Sabean — as general manager cure this franchise’s ills? Or has the rebuilding process gotten off to a good start? Discuss.
I was a big Sabean supporter up until this Winter. That being said, I cannot say anything Sabean did this Winter was wrong. And I have no problem with the Rowand signing.
I am greatly disappointed in the seeming ambivalence in how to go forward. I agree, it is sort of youth oriented - but not clearly so. And it is hard to see a youth movement in - or to justify a lineup of - Aurilia, Durham, Roberts, Winn, Omar, Rowand, Molina. Any one or two of tehm, in fact each of them, individuallty, can be justified. But ALL SEVEN, all the time, all as starters. I am sorry, I have a hard time seeing the wisdom or justification of that. I mean, if even two of them were traded over the Winter, the coming season would be more exciting for me, entailing, as it naturally would, the prospect of more ABs for Lewis, Davis, Ort, Velez.
I would love to be wrong in my assessemnt, but it appears to me that they are far too worried about W-Ls in '08 and too unfocused on '09 or '10.
That being said, if over the next 12-20 months they can develop 2 OFs, 2 IFs, and a C from their system, then they would only be 2 players away from a very competitive team. Hell, they are only 2 players away from a very competitive team now. It just doesn't seem they now how or where to look for these players; more worrisome, it seems they look in the same places they've always looked, the Helms, Crede's, et al.
On the other hand, I will feel much more encouraged if, say not later than the trade deadline, hopefully sooner, 3 of the above named are traded (and Kline is just cut), AND Lewis, DAvis, maybe Schierholtz or Bowker, Velez, Ort, maybe Ochoa get some consistent playing time, ABs, evaluation time.